A common response as I discuss evaluation with people and organizations is that they don't see a real need, or that they cite economic woes as a reason to ignore evaluation. However, here's some of the translation of what they're really saying:
"I don't care how my business is doing. I just want to keep making widgets."
"I don't know a thing about evaluation, so maybe my problems will go away by themselves."
"Evaluation is too much work. I'm busy enough as it is."
The fact is that our current economic state, organizations cannot afford to ignore the need for evaluation. Federal and state governments are focusing on evaluation to root out inefficiency. Non-profit organizations must continually be accountable to funders. For-profit organizations must increase the efficiency of their business processes in order to be ahead of the competition.
All of the above is accomplished by evaluating programs and services to align what should be happening (via criteria and standards) with what is happening. The results may then be used for decision making to make those programs and services more refined, more productive, and more serving of beneficiaries.
Take the time, and make the time to evaluate. The status and growth of your organization depends on it.
The Evaluation Baron, LLC, can introduce you to evaluation concepts and how they will benefit your organization. Contact us for a free initial consultation!
Recent Comments